Welcome to alladitta.com Pakistan's multi-vendor marketplace

We connect millions of buyers and sellers across Pakistan, empowering people & creating economic opportunity for all.

Within our markets, millions of people across Pakistan connect, both online and offline, to make, sell and buy unique goods. We also offer a wide range of Seller Services and tools that help creative entrepreneurs start, manage and scale their businesses. Our mission is to reimagine commerce in ways that build a more fulfilling and lasting world, and we’re committed to using the power of business to strengthen communities and empower people.

Company Profile

Born in 2020 alladitta.com marketplace is online multivendor eCommerce platform powering Pakistan's biggest to remotest businesses.

It lets people and businesses sell products locally and internationally. It allows sellers (manufacturers, retail, individuals, etc) to increase their market reach and sales by implementing multiple revenue streams and selling across various channels to develop new markets.

alladitta.com Marketplace is owned by ground-zero which is a startup that indulges in product and services based ventures. We are a specialist in nextgen technologies backed by working professionals, angels and VCs. With remote work model, we help provide great business opportunities in niche and developing areas. Our focus is on performance and we strive to deliver par excellence. Always.


Creating value for our customers, employees, shareholders and Pakistani communities to grow stronger through differentiation, agility and innovation.


To help people and enterprises survive, thrive and scale in times of competition by building economies of scale within and outside Pakistan. Keeping our customers first by motivating, educating and inspiring them to achieve their goals at each stage of their lives. alladitta.com marketplace strives to be with you at the first and every step of your journey towards success.

Who we are

We are a group of professionals, engineers, operation gurus, product experts, customer champions and designers -- backed by angels and VCs.

We look for intelligent, driven and passionate people to help make our vision a reality. We’re committed to building a company and culture with a lasting impact on the world.

  • We believe the future of work transcends all kinds of borders.
  • We choose ambition and balance
  • Our company exists to support our users’ business goals. Not the other way around.
  • We choose for solutions that will get us where we want to be in the long-term. We’re running a marathon, not a sprint.

Core values

Respect, Trust, Honesty, Responsibility & Effort. They are few, but they are mighty.

From creating processes to decision-making and recruiting, we build our five core values into nearly every single thing we do.

  • You can trust that we’ll deliver on time.
  • We love what we and care deeply about the quality of our work, down to the smallest details.
  • We’re continuously learning and always pushing ourselves to the limits of our ability.
  • We aspire to put a dent in the universe. To do this, we set high standards for ourselves and those around us.

Country’s economy (as of 2019 State Bank)


Fastest growing economy (bloomberg)


Potential consumers (source: Lars Anthonisen, Google)


Internet subscribers with 39% penetration

Discover alladitta.com's Journey

Nov 2019
Gets launched as online martketplace merchant in Karachi.
Jan 2020
Attracts first investor and receives PKR 1 million investment
Mar 2020
Gets PKR half a million more as more angels jump on the investment bandwagon
Jul 2020
Platform readiness and tested
Sep 2020
Gets ready as alladitta.com online marketplace in Pakistan
Nov 2020
Platform invitations sent out, on-boarding started in Pakistan.


Large online marketplaces like Amazon have trained consumers to expect quality products (as seen in image) delivered to their doorsteps as soon as possible at no extra cost. As a result, millions of sellers on other marketplaces are falling behind, unable to cost-effectively meet their customers demands. alladitta.com’s mission is to enable any seller, regardless of size, to delight their customers with fast and affordable cost-effective fulfillment using forun fulfillment services.
alladitta.com marketplace strives to become Industry leaders and be recognized as one of the most trust worthy ecommerce platforms in the Pakistan, ranking high for all — sellers, buyers, delivery riders, end customer and employee satisfaction.

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